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Escritos de Diego Bartolomé para acompañar a la vida

Posts Tagged ‘business model

2013 ATC Conference

Being at the ATC Conference was fun. Lots of things learned and many new people met. I believe that this is one of the most important points when you go to conferences, learning and sharing. Those events that enable it are a success, you have them all in your mind.

I presented “New Business Models for the Translation Industry” (almost 700 views in 2 weeks!) which tried to challenge the status quo and propose new business models that enable Language Service Providers (LSPs) evolve, or even not die in the future. Any industry that does not adapt itself and addresses the needs from the customers will risk its future positioning. Newcomers and disruptors will take the lead and others will be forgotten.

It was interesting to see the reaction from freelance translators to the last slide, which intends to start a debate about the future, to see if a 0.00 price per word could exist in this industry. Of course, I’m not stating that freelancers won’t be paid, or that machine translation will take the lead, but rather that LSPs and other companies shall try to find innovative ways to generate more revenue. Much more than now, which will ultimately be benefical for all the translation and localization value chain.

It’s obvious that good translations have an impact on sales. Good human translation is more important than ever. And more content is to be translated. The future is yours, you choose.

Written by Diego Bartolome

15/10/2013 at 13:19

TMS Inspiration Days in Krakow

I was last Thursday and Friday in Krakow for the TMS Inspiration Days, which was a fruitful experience. The first day was about sales, business models, coaching, and scaling the company, and I found it really interesting. The main outcome: define a sales process at your company so as not to be so dependant on people. The second day was more technical, but good to learn how important are ERPs such as XTRF for the translation industry. Although there might be some learning curve, then you can only cut down costs and increase margin by automation.

Diego Bartolomé in KrakowI didn’t talk about machine translation (MT) this time, but rather about business models, how to analyze yours, define where you want to go, and then plan the actions to go from one point to the next one. It is the first time I give this talk in an industry conference, since in GALA Miami it was part of the KnowledgeFest. Of course, there are things where I can improve, but the general feeling was that the tool is useful for boosting your business. All together, we analyzed an example to transition from an SLV to an MLV, a challenging change.

I also run before each conference day, this time alone, 10 km on Thursday morning and 10.5km on Friday. I enjoy this way to see the city, Krakow’s river (Vistula) is an impressive zone to go running.

Good to get to know all of you!

Update (May 2013): You can find the photos of the event here.

Written by Diego Bartolome

21/04/2013 at 22:42

Renting

Renting is a spread business model these days, e.g. Software as a Service. The best thing about it is that you can cancel whenever you want. No upfront fees either. If you need it and provides value, you’ll pay without hesitation. Otherwise, you cancel the service. Less is more. For you as a start-up, if you have such a model, treat your customers as it were the last day. If they decide to leave, it will be too late to change their minds. They are not a number. They are one of your most important assets.

Written by Diego Bartolome

30/01/2013 at 11:23

Publicado en Entrepreneurial thoughts

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